:root{
    --paper:#F1F0F3;
    --surface:#FFFFFF;
    --ink:#1C1B1F;
    --ink-soft:#55535A;
    --muted:#8B8891;
    --line:#DEDCE1;
    --accent:#F2600C;
    --accent-hover:#D9520A;
    --accent-ink:#C2450A;
    --accent-tint:#FDEBDD;
    --good:#1E8A5F;
    --bad:#B3261E;
    --deep:#1B1B1F;
    --on-deep:#F5F4F6;
    --on-deep-soft:#B7B5BC;
    --on-deep-line:#333138;
    --radius:4px;
  }
  *{box-sizing:border-box;}
  html{scroll-behavior:smooth;}
  body{
    margin:0;
    background:var(--paper);
    color:var(--ink);
    font-family:'Inter',ui-sans-serif,system-ui,sans-serif;
    line-height:1.55;
    -webkit-font-smoothing:antialiased;
  }
  h1,h2,h3{
    font-family:'Space Grotesk',sans-serif;
    font-weight:600;
    line-height:1.14;
    margin:0;
    letter-spacing:-0.01em;
  }
  .mono{font-family:'Inter',sans-serif;}
  a{color:inherit;}
  .wrap{max-width:1120px;margin:0 auto;padding:0 28px;}
  img,svg{max-width:100%;display:block;}

  /* ---------- Header ---------- */
  header{
    position:sticky;top:0;z-index:50;
    background:rgba(241,240,243,0.9);
    backdrop-filter:blur(8px);
    border-bottom:1px solid var(--line);
  }
  .nav{display:flex;align-items:center;justify-content:space-between;padding:16px 28px;max-width:1120px;margin:0 auto;}
  .brand{display:flex;align-items:center;gap:10px;font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:17px;text-decoration:none;color:var(--ink);}
  .brand-mark{width:26px;height:26px;border-radius:6px;background:var(--accent);color:#fff;display:flex;align-items:center;justify-content:center;flex-shrink:0;}
  nav.links{display:none;gap:26px;font-size:14.5px;}
  nav.links a{text-decoration:none;color:var(--ink-soft);transition:color .15s ease;white-space:nowrap;}
  nav.links a:hover{color:var(--ink);}
  @media(min-width:640px){ nav.links{display:flex;} }
  .btn{
    display:inline-flex;align-items:center;justify-content:center;gap:8px;
    padding:11px 20px;border-radius:var(--radius);
    font-size:14.5px;font-weight:500;text-decoration:none;
    border:1px solid transparent;cursor:pointer;
    font-family:'Inter',sans-serif;
    transition:transform .12s ease, background .15s ease, border-color .15s ease;
  }
  .btn:active{transform:translateY(1px);}
  .btn-primary{background:var(--accent);color:#fff;}
  .btn-primary:hover{background:var(--accent-hover);}
  .btn-ghost{border-color:var(--line);color:var(--ink);background:transparent;}
  .btn-ghost:hover{border-color:var(--ink-soft);}
  .btn-block{width:100%;}
  .nav-cta{display:none;}
  @media(min-width:720px){ .nav-cta{display:inline-flex;} }

  /* ---------- Hero ---------- */
  .hero{
    padding:64px 0 60px;border-bottom:1px solid var(--line);
    position:relative;overflow:hidden;
    background:
      radial-gradient(ellipse 720px 420px at 8% -12%, rgba(242,96,12,0.13), transparent 60%),
      radial-gradient(ellipse 520px 380px at 100% 0%, rgba(242,96,12,0.07), transparent 55%);
  }
  .hero::before{
    content:"";position:absolute;inset:0;pointer-events:none;
    background-image:
      linear-gradient(rgba(28,27,31,0.05) 1px, transparent 1px),
      linear-gradient(90deg, rgba(28,27,31,0.05) 1px, transparent 1px);
    background-size:40px 40px;
    -webkit-mask-image:radial-gradient(ellipse 75% 65% at 50% 0%, #000, transparent 78%);
    mask-image:radial-gradient(ellipse 75% 65% at 50% 0%, #000, transparent 78%);
  }
  .hero .wrap{position:relative;z-index:1;}
  .hero .kicker{font-family:'Inter',sans-serif;font-size:12.5px;color:var(--accent-ink);margin-bottom:14px;display:block;}
  .hero-grid{display:grid;grid-template-columns:1fr;gap:44px;align-items:start;}
  @media(min-width:960px){ .hero-grid{grid-template-columns:1.15fr 0.85fr;gap:48px;} }
  .hero h1{font-size:clamp(32px,4.6vw,46px);max-width:16ch;}
  .hero p.lede{margin-top:18px;font-size:17px;color:var(--ink-soft);max-width:50ch;}
  .stat-strip{margin-top:32px;display:flex;flex-wrap:wrap;gap:28px;padding-top:24px;border-top:1px solid var(--line);}
  .stat-strip .s-value{font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:22px;color:var(--accent-ink);}
  .stat-strip .s-label{font-size:12.5px;color:var(--muted);margin-top:2px;max-width:16ch;}

  /* lead form card */
  .lead-card{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:26px;}
  .lead-card h3{font-size:17px;}
  .lead-card p.small{margin-top:6px;font-size:13.5px;color:var(--ink-soft);}
  .lead-form{margin-top:18px;display:flex;flex-direction:column;gap:12px;}
  .lead-form .row2{display:grid;grid-template-columns:1fr 1fr;gap:12px;}
  .lead-form label{font-size:12px;color:var(--muted);font-family:'Inter',sans-serif;display:block;margin-bottom:5px;}
  .lead-form input,.lead-form textarea,.lead-form select{
    width:100%;background:#fff;border:1px solid var(--line);border-radius:var(--radius);
    padding:10px 12px;color:var(--ink);font-family:'Inter',sans-serif;font-size:14px;outline:none;
  }
  .lead-form select{appearance:none;-webkit-appearance:none;
    background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20' fill='none' stroke='%23837E91' stroke-width='1.8'%3E%3Cpath d='M5 7l5 5 5-5'/%3E%3C/svg%3E");
    background-repeat:no-repeat;background-position:right 12px center;padding-right:34px;
  }
  .lead-form input:focus,.lead-form textarea:focus,.lead-form select:focus{border-color:var(--accent);}
  .lead-note{margin-top:12px;font-size:12px;color:var(--muted);}
  .lead-note a{color:var(--accent-ink);text-decoration:underline;}
  .reassure{margin-top:16px;display:flex;flex-wrap:wrap;gap:14px;font-size:12.5px;color:var(--muted);}
  .reassure span{display:flex;align-items:center;gap:6px;}
  .reassure .dot{width:5px;height:5px;border-radius:50%;background:var(--good);flex-shrink:0;}

  section{padding:70px 0;}
  .section-head{max-width:56ch;margin-bottom:40px;}
  .section-head .kicker{font-family:'Inter',sans-serif;font-size:12.5px;color:var(--accent-ink);margin-bottom:12px;display:block;}
  .section-head h2{font-size:clamp(23px,3vw,31px);}
  .section-head p{margin-top:14px;color:var(--ink-soft);font-size:16px;}

  /* ---------- Footer ---------- */
  footer{padding:0;border-top:none;}
  .site-footer{background:var(--deep);color:var(--on-deep);padding:52px 0 28px;}
  .footer-grid{display:grid;grid-template-columns:1fr;gap:36px;}
  @media(min-width:760px){ .footer-grid{grid-template-columns:1.1fr 1fr 0.8fr;gap:32px;} }
  .footer-brand .brand{color:var(--on-deep);}
  .footer-brand p{margin-top:12px;font-size:14px;color:var(--on-deep-soft);max-width:32ch;}
  .footer-contact{display:flex;flex-direction:column;gap:14px;}
  .contact-line{display:flex;align-items:flex-start;gap:10px;font-size:14.5px;color:var(--on-deep);}
  .contact-line svg{flex-shrink:0;margin-top:2px;color:var(--accent);}
  .contact-line a{color:var(--on-deep);text-decoration:none;}
  .contact-line a:hover{color:#fff;}
  .footer-nav{display:flex;flex-direction:column;gap:10px;}
  .footer-nav a{font-size:14.5px;color:var(--on-deep-soft);text-decoration:none;}
  .footer-nav a:hover{color:var(--on-deep);}
  .footer-bottom{margin-top:44px;padding-top:22px;border-top:1px solid var(--on-deep-line);font-size:12.5px;color:var(--on-deep-soft);display:flex;flex-wrap:wrap;justify-content:space-between;gap:10px;}

  /* ---------- Problem stat row ---------- */
  .problem-grid{display:grid;grid-template-columns:1fr;gap:20px;margin-top:8px;}
  @media(min-width:760px){ .problem-grid{grid-template-columns:repeat(3,1fr);} }
  .problem-card{border:1px solid var(--line);border-radius:8px;padding:22px;}
  .problem-card h3{font-size:16px;}
  .problem-card p{margin-top:8px;font-size:14.5px;color:var(--ink-soft);}

  /* ---------- Ladder ---------- */
  .ladder{display:flex;flex-direction:column;border:1px solid var(--line);border-radius:8px;overflow:hidden;margin-top:8px;}
  .rung{display:grid;grid-template-columns:44px 1fr;gap:16px;padding:18px 20px;border-bottom:1px solid var(--line);align-items:center;}
  .rung:last-child{border-bottom:none;background:var(--accent-tint);}
  .rung-num{font-family:'Inter',sans-serif;font-size:13px;color:var(--muted);}
  .rung:last-child .rung-num{color:var(--accent-ink);}
  .rung h3{font-size:15.5px;}
  .rung p{margin:4px 0 0;font-size:13.5px;color:var(--ink-soft);}
  .rung .flag{font-size:11.5px;color:var(--accent-ink);font-family:'Inter',sans-serif;margin-left:8px;}

  /* ---------- Value grid ---------- */
  .value-grid{display:grid;grid-template-columns:1fr;gap:0;border:1px solid var(--line);border-radius:8px;overflow:hidden;margin-top:8px;}
  @media(min-width:700px){ .value-grid{grid-template-columns:repeat(5,1fr);} }
  .value-cell{padding:22px 18px;border-bottom:1px solid var(--line);}
  @media(min-width:700px){ .value-cell{border-bottom:none;border-right:1px solid var(--line);} .value-cell:last-child{border-right:none;} }
  .value-cell h3{font-size:14.5px;}
  .value-cell p{margin-top:8px;font-size:13px;color:var(--ink-soft);}

  /* ---------- Baseline metrics ---------- */
  .metric-grid{display:grid;grid-template-columns:1fr;gap:14px;margin-top:8px;}
  @media(min-width:700px){ .metric-grid{grid-template-columns:repeat(2,1fr);} }
  @media(min-width:1000px){ .metric-grid{grid-template-columns:repeat(5,1fr);} }
  .pricing-grid{grid-template-columns:1fr;}
  @media(min-width:700px){ .pricing-grid{grid-template-columns:repeat(3,1fr);} }
  .metric-card{border:1px solid var(--line);border-radius:8px;padding:18px;}
  .price-grid{display:grid;grid-template-columns:1fr;gap:20px;margin-top:20px;}
  @media(min-width:700px){ .price-grid{grid-template-columns:repeat(3,1fr);} }
  .price-card{border:1px solid var(--line);border-radius:10px;padding:26px 24px;}
  .price-cat{font-size:12px;color:var(--muted);font-family:'Inter',sans-serif;text-transform:uppercase;letter-spacing:.03em;}
  .price-name{font-size:15px;color:var(--ink-soft);line-height:1.45;margin-top:8px;min-height:44px;}
  .price-old{display:block;font-size:15px;color:var(--muted);text-decoration:line-through;margin-top:18px;}
  .price-new{display:block;font-size:27px;font-family:'Space Grotesk',sans-serif;font-weight:600;color:var(--ink);margin-top:6px;}
  .metric-cat{font-size:12px;color:var(--muted);font-family:'Inter',sans-serif;}
  .metric-name{font-size:14px;margin-top:6px;color:var(--ink-soft);}
  .metric-change{margin-top:10px;font-family:'Space Grotesk',sans-serif;font-size:18px;font-weight:600;}
  .metric-change .old{color:var(--muted);text-decoration:line-through;font-weight:400;font-size:15px;margin-right:6px;}
  .metric-change .new{color:var(--good);}
  .metric-delta{font-size:12px;color:var(--good);margin-top:2px;}
  .illustrative-note{margin-top:18px;font-size:12.5px;color:var(--muted);font-style:italic;}

  /* ---------- Demo vs production ---------- */
  .compare{display:grid;grid-template-columns:1fr;gap:0;border:1px solid var(--line);border-radius:8px;overflow:hidden;margin-top:8px;}
  @media(min-width:820px){ .compare{grid-template-columns:0.85fr 1.15fr;} }
  .compare-col{padding:28px;}
  .compare-col.easy{background:var(--surface);border-bottom:1px solid var(--line);}
  @media(min-width:820px){ .compare-col.easy{border-bottom:none;border-right:1px solid var(--line);} }
  .compare-col h3{font-size:16px;}
  .compare-col .compare-tag{font-family:'Inter',sans-serif;font-size:12px;color:var(--muted);}
  .compare-col.production .compare-tag{color:var(--accent-ink);}
  .compare-col p{margin-top:10px;font-size:14.5px;color:var(--ink-soft);}
  .checklist{margin-top:16px;display:grid;grid-template-columns:1fr;gap:10px;}
  @media(min-width:520px){ .checklist{grid-template-columns:1fr 1fr;} }
  .check-item{font-size:13.5px;color:var(--ink-soft);padding-left:18px;position:relative;}
  .check-item::before{content:"";position:absolute;left:0;top:6px;width:8px;height:8px;border-radius:2px;background:var(--accent);}
  .check-item b{color:var(--ink);font-weight:600;}

  /* ---------- Track record ---------- */
  .track{
    background:
      radial-gradient(ellipse 760px 420px at 15% 0%, rgba(242,96,12,0.20), transparent 60%),
      radial-gradient(ellipse 560px 400px at 100% 100%, rgba(242,96,12,0.10), transparent 55%),
      var(--deep);
    color:var(--on-deep);
    position:relative;overflow:hidden;
  }
  .track::before{
    content:"";position:absolute;inset:0;pointer-events:none;
    background-image:
      linear-gradient(rgba(255,255,255,0.04) 1px, transparent 1px),
      linear-gradient(90deg, rgba(255,255,255,0.04) 1px, transparent 1px);
    background-size:42px 42px;
    -webkit-mask-image:radial-gradient(ellipse 70% 60% at 50% 0%, #000, transparent 75%);
    mask-image:radial-gradient(ellipse 70% 60% at 50% 0%, #000, transparent 75%);
  }
  .track .wrap{position:relative;z-index:1;}
  .track .section-head p{color:var(--on-deep-soft);}
  .track .section-head .kicker{color:#FDBA74;}
  .track-stats{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;margin-bottom:44px;}
  @media(min-width:600px){ .track-stats{grid-template-columns:repeat(4,1fr);} }
  .track-stat{border-top:1px solid var(--on-deep-line);padding-top:12px;}
  .track-stat .stat-value{font-family:'Space Grotesk',sans-serif;font-size:24px;font-weight:600;}
  .track-stat .stat-label{font-size:12.5px;color:var(--on-deep-soft);margin-top:4px;}
  .timeline{border-top:1px solid var(--on-deep-line);}
  .timeline-row{display:grid;grid-template-columns:1fr;gap:6px;padding:22px 0;border-bottom:1px solid var(--on-deep-line);}
  @media(min-width:700px){ .timeline-row{grid-template-columns:200px 1fr;gap:24px;} }
  .timeline-when{font-family:'Inter',sans-serif;font-size:12.5px;color:var(--on-deep-soft);padding-top:2px;}
  .timeline-role{font-size:16px;font-weight:600;font-family:'Space Grotesk',sans-serif;}
  .timeline-co{color:#FDBA74;font-weight:500;}
  .timeline-row p{margin:8px 0 0;color:var(--on-deep-soft);font-size:14.5px;max-width:60ch;}

  /* ---------- Process ---------- */
  .steps{display:grid;grid-template-columns:1fr;gap:0;border:1px solid var(--line);border-radius:8px;overflow:hidden;margin-top:8px;}
  @media(min-width:760px){ .steps{grid-template-columns:repeat(4,1fr);} }
  @media(min-width:760px){ .steps.steps-3{grid-template-columns:repeat(3,1fr);} }
  .step{padding:22px 20px;border-bottom:1px solid var(--line);display:flex;flex-direction:column;}
  @media(min-width:760px){ .step{border-bottom:none;border-right:1px solid var(--line);} .step:last-child{border-right:none;} }
  .step-num{font-family:'Inter',sans-serif;font-size:13px;color:var(--accent-ink);}
  .step h3{font-size:16px;margin-top:10px;}
  .step p{margin-top:8px;font-size:13.5px;color:var(--ink-soft);}
  .step .you-get{margin-top:auto;padding-top:12px;border-top:1px dashed var(--line);font-size:12.5px;color:var(--muted);}
  .step .you-get b{color:var(--ink-soft);}

  /* ---------- Fit ---------- */
  .fit-grid{display:grid;grid-template-columns:1fr;gap:20px;margin-top:8px;}
  @media(min-width:760px){ .fit-grid{grid-template-columns:1fr 1fr;} }
  .fit-col{border:1px solid var(--line);border-radius:8px;padding:24px;}
  .fit-col.yes{border-color:var(--good);background:#F2FAF6;}
  .fit-col.no{background:var(--surface);}
  .fit-col h3{font-size:16px;}
  .fit-col ul{list-style:none;margin:14px 0 0;padding:0;display:flex;flex-direction:column;gap:10px;}
  .fit-col li{font-size:14px;color:var(--ink-soft);padding-left:18px;position:relative;}
  .fit-col.yes li::before{content:"+";position:absolute;left:0;top:0;color:var(--good);font-weight:700;}
  .fit-col.no li::before{content:"–";position:absolute;left:0;top:0;color:var(--muted);font-weight:700;}

  /* ---------- FAQ ---------- */
  .faq-list{border-top:1px solid var(--line);margin-top:8px;}
  .faq-item{padding:22px 0;border-bottom:1px solid var(--line);}
  .faq-item h3{font-size:15.5px;}
  .faq-item p{margin-top:8px;font-size:14.5px;color:var(--ink-soft);}

  /* ---------- Final CTA ---------- */
  .final-cta{
    background:
      radial-gradient(ellipse 720px 400px at 85% 0%, rgba(242,96,12,0.20), transparent 60%),
      radial-gradient(ellipse 560px 380px at 0% 100%, rgba(242,96,12,0.10), transparent 55%),
      var(--deep);
    color:var(--on-deep);
    position:relative;overflow:hidden;
  }
  .final-cta::before{
    content:"";position:absolute;inset:0;pointer-events:none;
    background-image:
      linear-gradient(rgba(255,255,255,0.04) 1px, transparent 1px),
      linear-gradient(90deg, rgba(255,255,255,0.04) 1px, transparent 1px);
    background-size:42px 42px;
    -webkit-mask-image:radial-gradient(ellipse 70% 60% at 50% 100%, #000, transparent 75%);
    mask-image:radial-gradient(ellipse 70% 60% at 50% 100%, #000, transparent 75%);
  }
  .final-cta .wrap{position:relative;z-index:1;}
  .cta-grid{display:grid;grid-template-columns:1fr;gap:44px;}
  @media(min-width:920px){ .cta-grid{grid-template-columns:1fr 1fr;} }
  .final-cta .section-head .kicker{color:#FDBA74;}
  .final-cta .section-head p{color:var(--on-deep-soft);}
  .get-list{margin:22px 0 0;padding:0;list-style:none;display:flex;flex-direction:column;gap:10px;}
  .get-list li{font-size:14.5px;color:var(--on-deep-soft);padding-left:20px;position:relative;}
  .get-list li::before{content:"";position:absolute;left:0;top:7px;width:7px;height:7px;border-radius:50%;background:#FDBA74;}
  .final-cta .lead-card{background:#232227;border-color:var(--on-deep-line);}
  .final-cta .lead-form label{color:var(--on-deep-soft);}
  .final-cta .lead-form input,.final-cta .lead-form textarea,.final-cta .lead-form select{background:#28262B;border-color:var(--on-deep-line);color:var(--on-deep);}
  .final-cta .lead-form select{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20' fill='none' stroke='%23B7B5BC' stroke-width='1.8'%3E%3Cpath d='M5 7l5 5 5-5'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 12px center;}
  .final-cta .lead-card h3{color:var(--on-deep);}
  .final-cta .lead-card p.small{color:var(--on-deep-soft);}
  .final-cta .lead-note{color:var(--on-deep-soft);}
  .final-cta .lead-note a{color:#FDBA74;}
  .final-cta .reassure{color:var(--on-deep-soft);}

  :focus-visible{outline:2px solid var(--accent);outline-offset:2px;}
  @media (prefers-reduced-motion: reduce){ *{transition:none !important;} }

/* ---------- Page header (non-home pages) ---------- */
.page-header{padding:56px 0 36px;border-bottom:1px solid var(--line);}
.page-header .kicker{font-family:'Inter',sans-serif;font-size:12.5px;color:var(--accent-ink);display:block;margin-bottom:12px;}
.page-header h1{font-size:clamp(26px,4vw,38px);max-width:20ch;}
.page-header p{margin-top:16px;color:var(--ink-soft);font-size:16px;max-width:52ch;}

/* ---------- Legal pages ---------- */
.legal{padding:50px 0 90px;}
.legal .updated{font-family:'Inter',sans-serif;font-size:12.5px;color:var(--muted);margin-bottom:32px;display:block;}
.legal h2{font-size:18px;margin-top:36px;margin-bottom:12px;}
.legal h2:first-of-type{margin-top:0;}
.legal p,.legal li{color:var(--ink-soft);font-size:15px;margin:0 0 14px;}
.legal ul{padding-left:22px;margin:0 0 14px;}
.legal a.inline-link{color:var(--accent-ink);text-decoration:underline;}

/* ---------- Contact page ---------- */
.contact-details{display:flex;flex-direction:column;gap:20px;}
.contact-detail .label{font-family:'Inter',sans-serif;font-size:12px;color:var(--muted);display:block;margin-bottom:6px;}
.contact-detail .value{font-size:15px;color:var(--ink);}
.contact-detail a{color:var(--accent-ink);border-bottom:1px solid var(--line);text-decoration:none;padding-bottom:1px;}

/* ---------- Plain-language rebuild: labels ---------- */
.kicker,.hero .kicker,.section-head .kicker,.page-header .kicker{
  font-family:'Inter',sans-serif;font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;
}
.step-num{font-family:'Inter',sans-serif;font-weight:600;font-size:13px;}

/* ---------- Hero reassurance points ---------- */
.hero-points{list-style:none;margin:30px 0 0;padding:24px 0 0;border-top:1px solid var(--line);display:flex;flex-direction:column;gap:11px;}
.hero-points li{font-size:15px;color:var(--ink-soft);padding-left:28px;position:relative;}
.hero-points li::before{
  content:"";position:absolute;left:0;top:2px;width:18px;height:18px;border-radius:50%;
  background:var(--accent-tint) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 12 12' fill='none' stroke='%23C2450A' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M2.5 6.5l2.3 2.3 4.7-5'/%3E%3C/svg%3E") center/11px no-repeat;
}

/* ---------- Service cards ---------- */
.service-grid{display:grid;grid-template-columns:1fr;gap:20px;}
@media(min-width:760px){ .service-grid{grid-template-columns:repeat(2,1fr);} }
.service-card{background:var(--surface);border:1px solid var(--line);border-radius:12px;padding:30px 28px;display:flex;flex-direction:column;}
.svc-icon{width:48px;height:48px;border-radius:11px;background:var(--accent-tint);color:var(--accent);display:flex;align-items:center;justify-content:center;margin-bottom:20px;}
.service-card h3{font-size:22px;}
.svc-sub{margin-top:10px;font-size:16px;color:var(--ink-soft);}
.svc-list{list-style:none;margin:20px 0 0;padding:18px 0 0;border-top:1px dashed var(--line);display:flex;flex-direction:column;gap:10px;}
.svc-list li{font-size:14.5px;color:var(--ink-soft);padding-left:22px;position:relative;}
.svc-list li::before{content:"";position:absolute;left:0;top:7px;width:8px;height:8px;border-radius:50%;background:var(--accent);}

/* ---------- How it all works together ---------- */
.flow{display:grid;grid-template-columns:1fr;border:1px solid var(--line);border-radius:12px;overflow:hidden;background:var(--paper);}
@media(min-width:900px){ .flow{grid-template-columns:repeat(5,1fr);} }
.flow-item{padding:26px 22px;border-bottom:1px solid var(--line);display:flex;flex-direction:column;}
.flow-item:last-child{border-bottom:none;}
@media(min-width:900px){ .flow-item{border-bottom:none;border-right:1px solid var(--line);} .flow-item:last-child{border-right:none;} }
.flow-num{width:32px;height:32px;border-radius:50%;background:var(--accent);color:#fff;font-weight:600;font-size:14px;display:flex;align-items:center;justify-content:center;flex-shrink:0;}
.flow-item h3{font-size:16.5px;margin-top:16px;}
.flow-item p{margin:8px 0 16px;font-size:14px;color:var(--ink-soft);}
.flow-tag{align-self:flex-start;margin-top:auto;font-size:11.5px;font-weight:600;color:var(--accent-ink);background:var(--accent-tint);border-radius:999px;padding:4px 11px;}

/* ---------- Simple CTA row ---------- */
.cta-row{margin-top:26px;}

/* =====================================================
   Homepage update: checklist services, promo, demo popup, motion
   ===================================================== */

/* ---------- Checklist service cards (3 across on desktop) ---------- */
.service-grid.three{grid-template-columns:1fr;}
@media(min-width:900px){
  .service-grid.three{grid-template-columns:repeat(3,1fr);}
  .service-grid.three .service-card h3{min-height:2.3em;}
}
.service-card .check-list{list-style:none;margin:20px 0 0;padding:18px 0 0;border-top:1px dashed var(--line);display:flex;flex-direction:column;gap:13px;}
.check-list li{font-size:15px;line-height:1.45;color:var(--ink-soft);padding-left:32px;position:relative;}
.check-list li::before{
  content:"";position:absolute;left:0;top:0;width:22px;height:22px;border-radius:50%;
  background:var(--accent-tint) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 12 12' fill='none' stroke='%23C2450A' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M2.5 6.5l2.3 2.3 4.7-5'/%3E%3C/svg%3E") center/12px no-repeat;
}
.card-link{
  margin-top:auto;padding:22px 0 0;background:none;border:0;text-align:left;cursor:pointer;
  font-family:'Inter',sans-serif;font-size:14.5px;font-weight:600;color:var(--accent-ink);
}
.card-link:hover{text-decoration:underline;}
.services-cta{margin-top:34px;display:flex;flex-wrap:wrap;gap:14px;}

/* ---------- Limited-time offer ---------- */
.promo{padding:56px 0 8px;}
.promo-card{
  position:relative;overflow:hidden;border-radius:16px;padding:40px 30px;
  background:
    radial-gradient(ellipse 520px 300px at 92% 0%, rgba(242,96,12,0.28), transparent 60%),
    radial-gradient(ellipse 420px 260px at 0% 100%, rgba(242,96,12,0.14), transparent 60%),
    var(--deep);
  color:var(--on-deep);display:grid;grid-template-columns:1fr;gap:30px;align-items:center;
}
@media(min-width:860px){ .promo-card{grid-template-columns:1.5fr 0.7fr;padding:54px 56px;gap:40px;} }
.promo-pill{display:inline-block;font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:#FDBA74;border:1px solid rgba(253,186,116,0.4);border-radius:999px;padding:5px 12px;}
.promo-card h2{font-size:clamp(26px,3.4vw,36px);margin-top:16px;color:var(--on-deep);}
.promo-card p{margin-top:14px;color:var(--on-deep-soft);font-size:16px;max-width:54ch;}
.promo-actions{margin-top:26px;display:flex;flex-wrap:wrap;gap:14px;}
.promo-card .promo-fine{margin-top:22px;font-size:12.5px;opacity:.8;}
.btn-ghost-dark{border-color:var(--on-deep-line);color:var(--on-deep);background:transparent;}
.btn-ghost-dark:hover{border-color:var(--on-deep-soft);}
.promo-figure{border-top:1px solid var(--on-deep-line);padding-top:24px;}
@media(min-width:860px){ .promo-figure{border-top:none;border-left:1px solid var(--on-deep-line);padding:0 0 0 36px;text-align:center;} }
.promo-up{font-size:13px;letter-spacing:.08em;text-transform:uppercase;color:var(--on-deep-soft);}
.promo-big{font-family:'Space Grotesk',sans-serif;font-size:clamp(60px,9vw,88px);font-weight:600;line-height:1;color:#FDBA74;margin-top:6px;}
.promo-range{margin-top:10px;font-size:14px;color:var(--on-deep-soft);}

/* ---------- Demo popup ---------- */
.modal{position:fixed;inset:0;z-index:100;display:flex;align-items:center;justify-content:center;padding:16px;}
.modal[hidden]{display:none;}
.modal-backdrop{position:absolute;inset:0;background:rgba(20,18,24,0.58);-webkit-backdrop-filter:blur(3px);backdrop-filter:blur(3px);opacity:0;transition:opacity .25s ease;}
.modal-panel{
  position:relative;width:100%;max-width:520px;
  max-height:calc(100vh - 32px);max-height:calc(100dvh - 32px);overflow:auto;
  background:var(--surface);border-radius:14px;padding:30px 28px;
  box-shadow:0 30px 80px -20px rgba(0,0,0,0.45);
  opacity:0;transform:translateY(14px) scale(.985);transition:opacity .25s ease, transform .25s ease;
}
.modal.open .modal-backdrop{opacity:1;}
.modal.open .modal-panel{opacity:1;transform:none;}
.modal-close{position:absolute;top:12px;right:12px;width:38px;height:38px;border-radius:50%;border:0;background:var(--paper);color:var(--ink-soft);font-size:22px;line-height:1;cursor:pointer;}
.modal-close:hover{color:var(--ink);}
html.modal-open,html.modal-open body{overflow:hidden;}
.modal-panel h3{font-size:22px;padding-right:34px;}
.modal-panel .modal-sub{margin-top:8px;font-size:14.5px;color:var(--ink-soft);}
.modal-panel .lead-form{margin-top:20px;}
.demo-error{margin-top:14px;padding:11px 14px;border-radius:var(--radius);background:var(--accent-tint);color:var(--accent-ink);font-size:13.5px;}
.demo-error a{text-decoration:underline;}
.demo-list{display:flex;flex-direction:column;gap:12px;margin-top:22px;}
.demo-item{display:flex;align-items:center;gap:14px;border:1px solid var(--line);border-radius:10px;padding:14px 16px;background:var(--paper);}
.demo-item .svc-icon{width:42px;height:42px;margin:0;flex-shrink:0;}
.demo-item h4{margin:0;font-family:'Space Grotesk',sans-serif;font-size:15.5px;font-weight:600;}
.demo-item p{margin:3px 0 0;font-size:13px;color:var(--muted);}
.demo-item .btn{margin-left:auto;padding:9px 15px;font-size:13.5px;white-space:nowrap;}
.demo-soon{margin-left:auto;font-size:12px;font-weight:600;color:var(--muted);background:var(--surface);border:1px solid var(--line);border-radius:999px;padding:5px 11px;white-space:nowrap;}
.demo-help{margin-top:20px;font-size:13.5px;color:var(--ink-soft);}
.demo-help a{color:var(--accent-ink);text-decoration:underline;}
.modal-panel .btn-block{margin-top:18px;}
@media(max-width:520px){
  .modal{align-items:flex-end;padding:10px;}
  .modal-panel{padding:26px 20px;border-radius:16px;}
  .demo-item{flex-wrap:wrap;}
  .demo-item .btn,.demo-soon{margin-left:0;width:100%;text-align:center;}
}

/* ---------- Motion: gentle fade-ins ---------- */
@keyframes lt-fade-up{from{opacity:0;transform:translateY(14px);}to{opacity:1;transform:none;}}
.hero-grid > *{animation:lt-fade-up .7s ease both;}
.hero-grid > *:nth-child(2){animation-delay:.14s;}
.reveal{opacity:0;transform:translateY(16px);transition:opacity .6s ease, transform .6s ease;transition-delay:var(--d,0s);}
.reveal.in{opacity:1;transform:none;}
@media (prefers-reduced-motion: reduce){
  .hero-grid > *{animation:none;}
  .reveal{opacity:1;transform:none;transition:none;}
  .modal-backdrop,.modal-panel{transition:none;}
}

/* =====================================================
   First-screen "What we do" panel (animates on page load)
   ===================================================== */
@media(min-width:960px){ .hero-grid{grid-template-columns:0.95fr 1.05fr;} }
#services,#cta,#process,#about{scroll-margin-top:84px;}

.what-panel{
  background:var(--surface);border:1px solid var(--line);border-radius:14px;
  padding:26px 26px 24px;box-shadow:0 24px 60px -30px rgba(28,27,31,0.28);
}
.what-head .kicker{display:block;color:var(--accent-ink);margin-bottom:8px;}
.what-head h2{font-size:22px;}
.what-row{margin-top:18px;padding-top:18px;border-top:1px dashed var(--line);}
.what-title{display:flex;align-items:center;gap:12px;}
.what-title .svc-icon{width:38px;height:38px;margin:0;border-radius:9px;flex-shrink:0;}
.what-title .svc-icon svg{width:20px;height:20px;}
.what-title h3{font-size:18px;}
.what-sub{margin:9px 0 0;font-size:14px;color:var(--ink-soft);}
.what-row .check-list{list-style:none;margin:12px 0 0;padding:0;border-top:none;display:flex;flex-direction:column;gap:9px;}
.what-row .check-list li{font-size:14.5px;padding-left:30px;}
.what-row .check-list li::before{width:20px;height:20px;background-size:11px;}
.what-row .card-link{margin:0;padding:12px 0 0;}

/* Load-in sequence: panel, then each service, then each checkmark */
.what-head{animation:lt-fade-up .6s ease both;animation-delay:.3s;}
.what-row{animation:lt-fade-up .6s ease both;animation-delay:calc(.45s + var(--i,0) * .2s);}
.what-row .check-list li{animation:lt-fade-up .5s ease both;animation-delay:calc(.65s + var(--i,0) * .2s + var(--k,0) * .08s);}
.what-row .check-list li:nth-child(2){--k:1;}
.what-row .check-list li:nth-child(3){--k:2;}
@media (prefers-reduced-motion: reduce){
  .what-head,.what-row,.what-row .check-list li{animation:none;}
}

/* =====================================================
   Hero swap (What we do left, intake form right) + FAQ dropdowns
   ===================================================== */
@media(min-width:960px){ .hero-grid{grid-template-columns:1.05fr 0.95fr;} }
.hero .what-head h1{font-size:clamp(24px,2.6vw,28px);max-width:none;}
#quote{scroll-margin-top:84px;}

/* FAQ as dropdowns */
details.faq-item{padding:0;border-bottom:1px solid var(--line);}
details.faq-item summary{
  list-style:none;cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:16px;
  padding:20px 0;font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:16.5px;line-height:1.3;color:var(--ink);
}
details.faq-item summary::-webkit-details-marker{display:none;}
details.faq-item summary::marker{content:"";}
details.faq-item summary::after{
  content:"";flex-shrink:0;width:26px;height:26px;border-radius:50%;transition:transform .25s ease;
  background:var(--accent-tint) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 12 12' fill='none' stroke='%23C2450A' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M2.5 4.5l3.5 3.5 3.5-3.5'/%3E%3C/svg%3E") center/12px no-repeat;
}
details.faq-item[open] summary::after{transform:rotate(180deg);}
details.faq-item summary:hover{color:var(--accent-ink);}
details.faq-item p{margin:0;padding:0 44px 22px 0;font-size:15px;color:var(--ink-soft);animation:lt-fade-up .35s ease both;}
@media (prefers-reduced-motion: reduce){
  details.faq-item p{animation:none;}
  details.faq-item summary::after{transition:none;}
}

/* =====================================================
   "How it all works together": story timeline layout
   ===================================================== */
.together{display:grid;grid-template-columns:1fr;gap:40px;align-items:start;}
@media(min-width:960px){
  .together{grid-template-columns:0.8fr 1.2fr;gap:72px;}
  .together-intro{position:sticky;top:104px;}
}
.together-intro .section-head{margin-bottom:0;}
.pieces{margin-top:30px;padding-top:24px;border-top:1px dashed var(--line);display:flex;flex-direction:column;gap:16px;}
.pieces-label{font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);}
.piece{display:flex;align-items:center;gap:14px;}
.piece .svc-icon{width:42px;height:42px;margin:0;border-radius:10px;flex-shrink:0;}
.piece .svc-icon svg{width:21px;height:21px;}
.piece h4{margin:0;font-family:'Space Grotesk',sans-serif;font-size:15.5px;font-weight:600;line-height:1.25;}
.piece p{margin:2px 0 0;font-size:13.5px;color:var(--ink-soft);}

.tl{display:flex;flex-direction:column;}
.tl-item{position:relative;display:grid;grid-template-columns:42px 1fr;gap:18px;padding-bottom:22px;}
@media(min-width:520px){ .tl-item{grid-template-columns:44px 1fr;gap:22px;} }
.tl-node{position:relative;display:flex;justify-content:center;}
.tl-dot{
  position:relative;z-index:1;width:40px;height:40px;border-radius:50%;background:var(--accent);color:#fff;
  font-weight:600;font-size:15px;display:flex;align-items:center;justify-content:center;
  box-shadow:0 0 0 6px var(--surface);
}
.tl-item:not(:last-child) .tl-node::after{
  content:"";position:absolute;top:44px;bottom:-22px;left:50%;width:2px;margin-left:-1px;
  background:linear-gradient(rgba(242,96,12,0.45),rgba(242,96,12,0.12));
}
.tl-card{background:var(--paper);border:1px solid var(--line);border-radius:12px;padding:20px 22px;}
.tl-time{font-size:12px;font-weight:600;letter-spacing:.07em;text-transform:uppercase;color:var(--muted);}
.tl-card h3{font-size:19px;margin-top:6px;}
.tl-card p{margin:9px 0 0;font-size:15px;color:var(--ink-soft);}
.tl-tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:14px;}
.tl-tag{font-size:12px;font-weight:600;color:var(--accent-ink);background:var(--accent-tint);border-radius:999px;padding:5px 12px;white-space:nowrap;}


/* =====================================================
   About us (team) + "What happens next" card under the intake form
   ===================================================== */
.about-top{display:grid;grid-template-columns:1fr;gap:44px;align-items:start;}
@media(min-width:960px){ .about-top{grid-template-columns:1.05fr 0.95fr;gap:64px;} }
.about-kickrow{display:flex;flex-wrap:wrap;align-items:center;gap:12px;margin-bottom:14px;}
.about-kickrow .kicker{color:#FDBA74;}
.loc-chip{display:inline-flex;align-items:center;gap:6px;font-size:12.5px;font-weight:500;color:var(--on-deep);border:1px solid var(--on-deep-line);border-radius:999px;padding:4px 11px 4px 9px;background:rgba(255,255,255,0.04);}
.loc-chip svg{color:#FDBA74;}
.about-copy h2{font-size:clamp(27px,3.4vw,36px);max-width:20ch;}
.about-copy p{margin:16px 0 0;font-size:16.5px;line-height:1.6;color:var(--on-deep-soft);max-width:54ch;}
.pillars{display:flex;flex-direction:column;gap:14px;}
.pillar{display:grid;grid-template-columns:44px 1fr;gap:16px;align-items:start;padding:20px 22px;border-radius:12px;background:rgba(255,255,255,0.04);border:1px solid var(--on-deep-line);}
.pillar-icon{width:44px;height:44px;border-radius:11px;background:rgba(242,96,12,0.16);color:#FDBA74;display:flex;align-items:center;justify-content:center;}
.pillar h3{font-size:17.5px;color:var(--on-deep);}
.pillar p{margin:6px 0 0;font-size:14.5px;line-height:1.55;color:var(--on-deep-soft);}

/* right column of the hero: form + next-steps card, ending level with the left panel */
.hero-side{display:flex;flex-direction:column;gap:18px;align-self:stretch;}
.next-card{
  flex:1;display:flex;flex-direction:column;justify-content:center;
  background:var(--accent-tint);border:1px solid rgba(242,96,12,0.2);border-radius:12px;padding:22px 24px;
}
.next-card h3{font-size:17px;}
.next-steps{list-style:none;margin:14px 0 0;padding:0;display:flex;flex-direction:column;gap:11px;counter-reset:nx;}
.next-steps li{position:relative;padding-left:36px;font-size:14.5px;line-height:1.45;color:var(--ink-soft);}
.next-steps li::before{
  counter-increment:nx;content:counter(nx);position:absolute;left:0;top:-1px;width:25px;height:25px;border-radius:50%;
  background:var(--accent);color:#fff;font-size:12.5px;font-weight:600;display:flex;align-items:center;justify-content:center;
}
.next-call{margin-top:16px;padding-top:16px;border-top:1px dashed rgba(242,96,12,0.35);font-size:14px;color:var(--ink-soft);}
.next-call a{color:var(--accent-ink);font-weight:600;text-decoration:none;}
.next-call a:hover{text-decoration:underline;}

/* =====================================================
   Mobile navigation (hamburger + dropdown menu)
   ===================================================== */
.nav-toggle{
  display:flex;align-items:center;justify-content:center;width:42px;height:42px;flex-shrink:0;
  border:1px solid var(--line);border-radius:8px;background:var(--surface);color:var(--ink);cursor:pointer;padding:0;
}
.nav-toggle:hover{border-color:var(--ink-soft);}
@media(min-width:640px){ .nav-toggle{display:none;} }
.nav-toggle .bar{transition:transform .25s ease, opacity .2s ease;transform-origin:center;}
.nav-toggle.open .bar1{transform:translateY(5px) rotate(45deg);}
.nav-toggle.open .bar2{opacity:0;}
.nav-toggle.open .bar3{transform:translateY(-5px) rotate(-45deg);}

.mobile-menu{display:none;position:absolute;top:100%;left:0;right:0;background:var(--surface);border-bottom:1px solid var(--line);box-shadow:0 16px 30px -16px rgba(20,18,24,0.2);}
.mobile-menu.open{display:block;animation:lt-fade-up .22s ease both;}
@media(min-width:640px){ .mobile-menu{display:none !important;} }
.mobile-menu .wrap{padding:6px 28px 20px;display:flex;flex-direction:column;}
.mobile-menu a.mlink{padding:15px 0;border-bottom:1px solid var(--line);color:var(--ink-soft);text-decoration:none;font-size:16px;font-weight:500;}
.mobile-menu a.mlink:last-of-type{border-bottom:none;}
.mobile-menu .btn{margin-top:16px;width:100%;}
@media (prefers-reduced-motion: reduce){ .mobile-menu.open{animation:none;} .nav-toggle .bar{transition:none;} }